THIS IS A BALENCIAGA CAMPAIGN BY JUERGEN TELLER

This is a Balenciaga campaign by Juergen Teller

La Pochette Balenciaga Bel Air sera lancée dans le monde entier le 18 février 2025. Elle reprend le langage stylistique de la ligne Bel Air dans une pochette compacte et polyvalente, disponible dans les boutiques Balenciaga et sur balenciaga.com.
La Pochette Bel Air est dotée du rabat frontal et du fermoir pivotant signature de la ligne, et d’un compartiment intérieur avec une poche arrière zippée et quatre fentes pour cartes. Des tirettes gravées du logo complètent une signature Balenciaga Paris ornée d’un logo doré, soulignant ainsi l’attention portée aux détails par la Maison. Une poignée supérieure et une bandoulière de cuir amovible, à nouer, permettent de porter le sac à la main, à l’épaule ou en travers du corps.
Confectionnée en cuir de veau lisse avec une finition naturelle qui met en valeur sa qualité, la pochette Bel Air sera disponible en noir, gris et amande. Une version bordeaux foncé sera proposée exclusivement dans les boutiques Balenciaga en Chine, à Hong Kong, en Europe, au Moyen-Orient et en Amérique du Nord, ainsi que sur balenciaga.com.

This is a Balenciaga campaign by Juergen Teller

On February 19, 2025, Balenciaga released the third wave of images from This is a Balenciaga Campaign by Juergen Teller, a series of photographs accompanied by a video co-created by Teller and his wife and creative partner, Dovile. The images depict Olympic medalist pistol shooter Kim Ye-Ji, singer Kim Petras, and model Akolde sitting or reclining on select pieces from Demna’s personal collection of vintage furniture in various neighborhoods across the city, as a tribute to Paris.

This is a Balenciaga campaign by Juergen Teller

On January 20, 2025, with an online pre-launch, Balenciaga unveils the Monday, the House’s latest exploration of archetypal lifestyle shoes. Named for its everyday versatility, the Monday is a conceptual take on a vintage running shoe that merges the familiar lines of athletic footwear with a handmade aesthetic.
As the House’s first all-leather hybrid shoe, the Monday pairs a leather upper with an ultra-lightweight technical rubber sole, ensuring both comfort and ease of wear. Characterized by a streamlined silhouette, Monday Shoes feature raw edges, visible stitching, and intentional distressing that evoke the worn-in feel of a wellloved favorite. Deconstructed elements appear throughout, with exposed stitching and detailing that highlight the shoe’s artisanal character. A rubber 3B Sports Icon signature further amplifies its DIY-inspired design.
Monday Shoes will be available in white, black, pink, yellow, and blue, in both wornout and pristine iterations, at Balenciaga stores worldwide and on balenciaga.com.

This is a Balenciaga campaign by Juergen Teller

On January 14, 2025, Balenciaga releases a second wave of images from This is a Balenciaga Campaign by Juergen Teller, a series of photographs accompanied by a video co-created by Teller and his wife and creative partner, Dovile.
The images feature models Khadim, Sua Lee, and Akolde in front of select pieces from Demna’s personal collection of vintage furniture in the city’s various neighbourhoods, as a tribute to Paris.
The talents carry a range of new Balenciaga bags, including the Holdall Carry All— a supple grained leather carry all bag, and the Rodeo Tote—a sleek addition to the line with its signature turn-lock closure, alongside the signature Rodeo Top Handle bag.
Still-life images reveal new Balenciaga footwear and bags, including the Bel Air Clutch and Sandal, alongside new versions of the Rodeo Top Handle Bag in faux embossed croc, grained calfskin, and vegetable tanned leather.

This is a Balenciaga campaign by Juergen Teller

On December 10th, 2024, Balenciaga did debut This is a Balenciaga Campaign by Juergen Teller, a series of photographs accompanied by a video co-created by Teller and his wife and creative partner, Dovile. The video is narrated through a light-hearted conversation between the two, reflecting on their work and creative process, exploring the act of creation as conceptual inspiration.
The images feature Olympic medalist pistol shooter Kim Ye-Ji alongside athlete and model Romeo Beckham, singer Kim Petras, and models Sua Lee, Khadim Sock, and Akolde Meen—sitting or reclining on select pieces from Demna’s personal collection of vintage furniture in front of landmarks and in the city’s various neighbourhoods, as a tribute to Paris.
The talents carry a range of new Balenciaga bags, including the Hampton Carry All—a spacious bag in structured box calf leather with a decorative Bel Air-inspired front flap; the Rodeo Tote—a sleek addition to the line with its signature turn-lock closure; and the Hourglass Pochette—a compact clutch iteration of the House's signature Hourglass bag. Also featured is the Rodeo Top Handle bag, a new version of the Rodeo, crafted from supple matte calfskin with versatile closures for multiple styling options; Le City; and the Bel Air Bag.
Still-life images reveal Balenciaga footwear, eyewear, jewerly, and bags including the new Monday Sneaker and Bel Air Sandal, and showcase the Nano Choker, Nano Sunglasses, Basketball Sneaker, and a variety of handbag styles, including the Bel Air shoulder bag, Holdall Bowling Bag, Hourglass Pochette, Rodeo Top Handle Bag, Le City Bag, and Rodeo Tote bag.
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